LinkedIn’s “Who Viewed Your Profile” feature has been a bit of an enigma. While it satisfies a basic curiosity about who’s checking you out, it often left users wondering, “but why?” This lack of context made it difficult to take meaningful action. Let’s face it, seeing a list of names is like Tinder showing you everyone who swiped left – not exactly insightful.

Previously, users were left wondering: Why did they view my profile? Are they potential employers? Industry leaders? Just browsing? This obscurity often led to frustration and missed connections.

LinkedIn Listens: Adding Context to the Mix

Recently updated the “Who Viewed Your Profile” display to provide more context behind those profile views. Now, when someone views your profile, you might see additional information next to their name, such as:

  • Potential Hiring Managers: This tag indicates the viewer could be someone who fills positions relevant to your skills and experience.
  • Same Company Followers: You both follow a particular company, suggesting a shared interest in a potential employer.
  • Work at Your Dream Company: Do you have your sights set on a specific organization? Now you’ll see if someone from that company checked out your profile. This is a golden opportunity to reach out and network.
  • Industry VIPs: The viewer holds a senior leadership position in your field, opening doors for networking opportunities.

Overall, the update represents a positive step towards making “Who Viewed Your Profile” a more actionable feature. With a little more context, you can now prioritize your outreach and turn those profile views into valuable connections.

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